Involvement – All in or nothing. You can’t make a partial commitment and achieve anything worthwhile.
Innovation – Constantly look for new possibilities. Look at the world differently to find new and better ways to do things.
Intensity – It is a given. Without intensity there is no training. Think of it as how you go about doing what you do. Train with precision and sharpness.
Instruction – Teach constantly, coaching is teaching. Look for teachable moments and exploit them
Interaction – Communicate to connect. Ultimately our effectiveness as coaches depends on our ability to communicate a clear message that elicits the desired action.